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This web site firlautosales.com states the following, "1999 - 2015 Powered by Carsforsale." Our analyzers noticed that the website also stated " 341 W Scott St - Fond du Lac, WI 920-517-0175 -." The Website also said " Firl Auto Sales - Fond du Lac WI, 54937. Fond du Lac, WI Used Cars, Used Pickup Trucks Lot Serving Brandon, Brownsville. Feel free to give us a call at 920-517-0175. Fill out our Car Finder form and we will notify you when a matching Used Cars, Pickup Trucks arrives at our dealership. Firl Auto Sales - Used Cars, Used Pickup Trucks Fond du Lac, WI. We will find the vehicle you want!." The website's header had Firl Auto Sales as the most important optimized keyword. It is followed by Fond du Lac Used Cars, Brandon Used Pickup Trucks, and Brownsville used cars for sale which isn't as highly ranked as Firl Auto Sales. The next words firlautosales.com used was used vehicles. usedcars was included but might not be understood by search parsers.